DESIGNER, Is it time TO TAKE BACK YOUR POWER
Scroll on if you're into it.
From Good to Great:
Becoming a Powerful Designer
As a creative spirit, you thrive in the world of design. But let's face it, the administrative aspects? Not so much. Juggling client conflicts and perfecting project briefs can be daunting. That's precisely why I, as a Creative Director who's navigated these challenges, created the Graphic Designers' Playbook. It compiles all my freelance business knowledge and procedures into one concise, accessible resource, allowing you to focus on your greatest passion — design.
Welcome to THE graphic designers' playbook
That's where The Playbook comes in. It's not just a guide; it's your ally in reclaiming and harnessing your full creative potential. Here’s how The Playbook transforms your world:
- Dive into the essentials of business: Immerse yourself in our comprehensive section on the business aspects of design.
- Essential Resources at Your Fingertips: Download tools that simplify and enhance your creative process.
- Consistent, Step-by-Step Guidance: Benefit from our weekly emails, tailored to support your journey.
- Seamless Project Management: Use our calendar pages to manage your workflow effortlessly.
- Effective Note-Taking and Planning: Utilise our notes pages and project prompts for clarity and direction.
The Playbook helps you adapt these strategies to fit your unique approach and business requirements. Experience streamlined client interactions, efficient project management, and reduced revisions. With administrative tasks in check, you're free to unleash your true design power — influencing perceptions, driving buying decisions, and advancing businesses. This year, let The Playbook be your testament to the transformative power of design.
Embracing the Power of Design
Feel the empowerment!
Are you a designer feeling overwhelmed by freelance demands? The Playbook is your solution. It's packed with 22 years of my experience, offering templates, words, and emails to streamline your creative and administrative tasks. Let's grow together in the Graphic Design Industry, using our collective creativity as its backbone.
I've experienced the challenges of uncertainty, powerlessness, and mistakes in the design industry.
Join The Playbook community now for a stress-free and flourishing design career!
but guess what...
But you don't have to go through that.
In this section, I share over two decades of insights from the trenches of design. It's not your typical textbook theory; it's about the real, often overlooked aspects of the business — the stuff schools don't teach. We'll explore how to understand client briefs, communicate with heart, and trust your gut. This is real talk, from my experience to your hands, making the complex world of design business approachable and genuinely human.
Here’s What You’ll get in the playbook
Book section about The business side of design
feature one
LET'S BREAK it DOWN
- Basic Brand Strategy
- Five different Briefs
- Creative Direction Strategy
- 26 Email Script
- Hello, New Client Document
- Let's meet BRAND
- Creating your Manifesto
- Print artwork Proofing Sheet
- Project Timeline
- Proposal Document
- Status Report
- The Design Process
- Time Management
- Pricing design Sheet
Downloadables about all business docs discussed in the first section
For years, I've relied on this specific format for my own note-taking. Now, I'm delighted to share it with you. These pages are crafted to orderly house all your project notes, procedures, and client details in one consolidated space. No more misplaced notes or forgotten client contacts. They're here to bring a sense of structure and clarity to your creative endeavours.
Personalised Guided Notes Pages for Your Projects
feature four
Our undated diary pages are designed for flexibility. Start using them whenever you feel ready; there's no pressure to align with the calendar year. These pages are your ally in organizing your days and keeping track of deadlines, tailored to fit your unique schedule and workflow. They're here to adapt to you, not the other way around.
Begin When You're Ready: Flexible Undated Diary Pages
feature Three
Editable files in Adobe Suit to enable you to personalise all documents to your business look and feel.
INCLUDES:
feature two
Helps you keep the admin together
How would it feel to...
Lists of questions that makes EVERY project have almost NO revisions
01
02
HAVE ONE TOOL THAT
Diary pages to keep to-do's and deadlines in one space And keep task-anxiety out of your life!
03
Notes pages keeping client details and project notes together
04
Downloads to streamline the business
side of design
05
Weekly emails that guide you through all the info discussed
06
This gift bag is everrrything!!!
Well designed and packaged,
I can't wait to sit down and read through everything calmly. And the DOWNLOADS! 😍 Thank you so much for all the time and effort you've put into this. I think it's definitely going to become one of my most valuable resources!
from
TURIPAMWE
Sharing the power
It looks AMAZING! There's already so much value in the first few pages,
Ria-Mari Truter
WOW! Thank you for the beautiful playbook
and congratulations- it is more than I expected.
Beverly
thank you so much for your time and energy in creating this. We highly appreciate it, you have done an outstanding job ❤️🔥
Ever felt you just need that bit of guidance to take your design skills further? I've been there. That's why I created The Playbook, summarised my 22 years in graphic design into easy-to-follow tips and insights. It's the kind of practical wisdom you'd usually gather over time, now available to you right away.
Believe in Your Talent — It's STRONGER Than You Imagine
You're in the right place.
Each Wednesday, I send out an email to our Playbook family. In these emails, I share insights and ideas from the Playbook, nurturing a personal connection with you. It's more than just business advice; it's about building extraordinary lives in our professional and personal worlds. I'm here to support and grow with you, every step of the way.
Wednesday Playbook EmailS
Bonus!
Nelett
"This is your day. This is the time to go after it all.
— ME, YESTERDAY
One Download Link with
14 DOWNLOADABLE creative business document templates.
a 32-PAGE book section covering the business side of design in a summarised manner because i know not all of us are readers.
YOU GET ACCESS TO VIDEOS THAT GO THROUGH ALL THE TOPICS BEING COVERED IN THE BUSINESS OF DESIGN SECTION.
ONE Fun Sticker sheet
open bound to stay open where you want it with two ribbon bookmarks.
IT Comes in a beautiful KEEPSAKE BOX WITH GOLD FOIL STAMPING
Let's recap - what are you getting in ONE BOOK?
BUY NOW
Start anytime this year weekly diary pages to keep deadlines, to-do's and TASKS close by.
Design notes section, keeping client details, your ideas, notes, AND THE procedure all in one place. With guided questions to get the conversation started.
Thank you so much for the wisdom you share!
This is certainly one of the best gifts I could ask for; for so long I wished and hoped to be able to get my hands on something exactly like this and finally I own one. Thank you so much for the wisdom you share and all your time and every bit of effort and love that went into this.
It is so incredibly truly appreciated.
—Freelance Graphic Designer
Great quality, and very informative, and it will be an invaluable tool in my business going forward
— Designer
— Marisa
Your emails are super supportive. You go girl!
READ MORE
A Graphic Designer turned Creative Strategic Stylist. A total Magazine and water addict. I help heart-led brands, clients, and designers show up with style and grace.
Designer of the Playbook
Nelett
well, hello. i'm
With all the digital planners, why
is this one a printed playbook?
To-Do's and Ideas?
method to the madness
In a world full of digital planners, why choose a printed Playbook? Writing down your deadlines, to-dos, and ideas isn't just practical; it's beneficial for your mind. Research suggests that jotting things down can significantly boost your mental well-being. It helps you manage those overwhelming days better, keeping you on track both professionally and personally.
Increased Productivity, creativity and Reduced Stress
1. REDUCE TASK-anxiety
Writing down tasks and deadlines boosts productivity, creativity, and reduces stress. A clear to-do list minimises the risk of forgetting tasks and helps manage workload efficiently. This organised approach lowers stress and enhances focus. Plus, ticking off completed tasks offers a sense of achievement, motivating you to tackle more.
2. Improved Mental Clarity and Creativity
Putting your ideas on paper does more than just keep them organised; it actually clears your mind and boosts your creative thinking. When you write down a thought, it helps you understand it better and often leads to new, exciting ideas. Plus, writing by hand makes it easier to remember these thoughts later, which is super handy when you're brainstorming for a project or trying to come up with new work ideas.
3. Enhanced Goal-Setting and Time Management
Writing down your deadlines and to-do's is key for effective goal-setting and time management. It allows you to break big goals into smaller, manageable tasks, organising your approach in a strategic way. This helps in prioritising tasks and using your time wisely, leading to better outcomes. Also, noting down deadlines keeps you accountable and on track with your goals.
Writing down our to-dos is a habit worth practising
Creating a very life-changing habit.
Building a system that will streamlines the business side of design.
Attracting your dream clients and working on projects that light you up.
Building a dream design business
Creating and sustaining processes and systems for added efficiency and profitability.
Feeling more balanced, and rested, and in alignment with what you're wanting to create for your life.
Finding time to do what you love most and saying no to the rest.
If you want THIS to be the year that you *finally* commit to:
BUY NOW
HAVING THE ADMIN SIDE OF YOUR FREELANCE BUSINESS SORTED ALLOWS YOU TO ONLY FOCUS ON WHAT YOU LOVE - DESIGN
CREATIVITY back
guarantee
100%
This for you if:
desire certainty in your business
YOu Don't like learning
want to be great at design and the business side of design.
YOU'RE NOT WILLING TO DO THE WORK AND LOOKING FOR A QUICK FIX
KNOWING being part of a tribe of like-minded designers is what grows our industry better for all designers
It's probably
for you if...
YOU DON'T want a life-giving business
not
is
It's probably
for you if...
Let’s Do This Thing!
SO WHAT ARE YOU WAITING FOR?
in what programme is the downloadable TEMPLATES?
All templates have been exported in Adobe Suit programmes, Illustrator, Indesign and Acrobat.
Frequently Asked Questions
In what currency is the book sold in?
I am in Namibia. The currency here is NAD (Namibian Dollar) - use this tool to work out the exchange rate.
DO YOU courier world wide?
Yes, I try and get the best courier rate for the area in the world you are in.
Do I need to be a designer to own the book?
Interestingly, the book is loved by people working with designers, from brand strategists, architects, copywriters and marketing agencies.
I am a student; WILL this work for me?
Yes! Without a doubt! The information, structure, and weekly emails are designed to help you in any season of your journey.
Will the book come out every year?
Yes, this is a yearly edition. The design industry changes so fast that I will update yearly and incorporate new working methods as trends evolve.
CAn I start anytime in the year?
Without a doubt, yes. The Diary pages are marked from 1 January to 31 December, BUT investing in yourself is a personal decision. The Playbook is ready for you whenever you are ready to leap! You can use it anytime during the year, whenever you are ready.
The Journey is the destination - design your life moment by moment. This tool is there to help you work towards an extraordinary life in a creative business.
I completely understand. Every dollar invested in your business is an important one!
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