I was a graphic designer at an international ad agency. While I loved my work, I craved a life where I didn't need to ask for permission to live;
I wanted freedom on my own terms.
Nice to meet you! I'm Nelett Loubser. For over a decade, I've navigated the beautiful messiness of being a creative in business, juggling multiple hats, and chasing big dreams. Now, I want to share that journey with you. Whether you’re a seasoned designer or just starting out, I want you to know: being an artist is a privilege, not a burden. It’s time we embrace it together.
WHAT I STAND FOR
FOUNDER, CEO, designer,
DESIGNED LIFE MENTOR,
CREative entrEPReneur since 2010
Unrealistic deadlines, undervalued work, and the constant pressure to accept the “struggling artist” narrative—it’s exhausting, isn’t it? But I believe it doesn’t have to be this way. Simpler, slower, better—that’s the creative life we all deserve.
That’s why I’ve shifted from being a full-time designer to becoming a Creative's Life Mentor. My mission is to guide designers and artists through the unspoken struggles of our industry. I’m here to show you that thriving as a creative isn’t just possible—it’s your right.
I created the Designers’ Playbook Planner and Desk as a blueprint to simplify the admin side of your business so you can focus on what you love: creating. It’s not just a tool; it’s a step toward reclaiming your power as a creative. Because here’s the truth: you’re not just an artist. You’re a force of nature. And it’s time you owned it.
So whether you’re here for tools to simplify your freelance life, articles that inspire, or a community that gets you, welcome. Let’s design a creative life on your terms—simpler, slower, and better.
For 24 years, I’ve been part of the design world. I’ve hustled late nights, juggled demanding clients, and worked on everything from global campaigns to local gems. I’ve lived the dream and the chaos that comes with it, and along the way, I realised something crucial: the way our industry works isn’t always kind to the human side of creativity.
My journey began in an international ad agency, where I honed my skills and discovered my passion and skill for design combined with creative strategy.
In 2010, I took a leap of faith and started KunsHuis from my mom's dining room. It was a humble beginning, but it was filled with dreams and determination.
So, I started building a client base outside my advertising job. Eight months later, in 2010, just a month after marrying, I launched KunsHuis, driven by the belief that I can make a life doing what I love.
Back story
My Husband wanted to ask for my hand in marriage only two months after we were together! I asked him how long his longest relationship was, and he said six months - so I said that if we were still together after six months, he could ask me. So, on our six-month anniversary, he wanted to ask me, but I couldn't get leave from my work. Only the day after I managed to get the time away - he asked me to marry him (very romanticly at a lodge with cheetahs - it was extraordinary!). Afterwards, he told me he wanted to do it ON our anniversary.
My services go beyond traditional design. I offer a range of products to inspire your creative space, all aimed at inspiring and supporting designers in their journey. I also host the BEYOND DESIGN podcast, where I share personal stories, business insights, and empowering advice to help designers navigate both the creative and practical aspects of their careers.
NOW FOR THE IMPORTANT STUFF
I never knew it, but am a farm girl at heart!
Love our Namibian farm as a get-away!
I am a total coffee-snob!
Love me some great coffee in the morning.
Love reading books, fiction and non-fiction
Found out art will be in my future back in 1990
I am a total water addict! #waterpolice
Your at-a-glance guide to where I stand on all the truly important things.
Pizza and Champers
Ryan Reynolds and the late Queen
Fries with Tomato sauce!
Astrologist
Kgalagadi Transfrontier Park - wildlife preserve in the Kalahari Desert - the closest I have been to our Great Creator!
Soft dry red wine
Mascara and lip balm & tooth brush
Green smoothies... and pizza.
Farm then beach
Sex and the City, Just like that, Bridgerton and Gilmore Girls
REMEMBER:
GO TO my designed journey
Welcome Powerful Creative — This isn't just any newsletter; it's packed with inspiration and tips to help you design a life that's uniquely yours. Join me to fuel your passion, build confidence, and design your life with purpose. Say goodbye to cluttered inboxes—every email brings joy and real insights to help you create a life you'll love.
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